The Pramata difference
DIGITAL TRANSFORMATION HAPPENS HERE
When your goal is a complete digital view of your customers, there are three essential steps to turning raw data into valuable insight.
First, you extract all the critical intelligence from your customer contracts, SOWs and amendments.
Next, it’s about identifying the data you need from other business systems, such as billing, CRM and contract lifecycle management, to provide greater context to each customer relationship.
Lastly, you have to normalize these two streams of information into a single source of truth and assure the quality and consistency of this new digital insight.
We call this vital process “digitization,” and it’s at the heart of Pramata’s value proposition to all of our customers.
WHY IT’S ESSENTIAL FOR MAXIMIZING CUSTOMER VALUE
INSIGHT AND SUCCESS
In the case of digitization, the sum is truly greater than its parts. It isn’t enough to simply extract the existing data from contracts, when a new amendment or statement of work may change everything you know tomorrow.
It isn’t enough to pull up the current information within your billing or CRM system, because a side-by-side comparison with your contracts doesn’t tell the full story.
Only when these two data sources are synthesized and reconciled into the truest representation of your customer relationship—on an ongoing basis—can your sales, finance and legal teams act on that insight with full confidence and a much higher rate of success.