Pramata Hires IBM Executive as New Chief Operating Officer

Craig Doud joins the Pramata executive bench to lead customer operations and success  

BRISBANE, Calif. — July 19, 2017 — Pramata, the customer relationship operations company, today announced the hiring of Craig Doud as chief operating officer to lead customer success and bolster the company’s expanding market presence. He will be responsible for all customer operations, implementation, support and customer success. Doud will be based out of Pramata’s Brisbane office.

“Craig’s role as chief operating officer embodies what is of utmost importance to us at Pramata — the customer. He brings a hyper focus on the processes that customer success is built upon to our team,” said Praful Saklani, CEO and Founder of Pramata. “As Pramata continues to expand and grow the client base, this role has become more important than ever. Craig will play a pivotal part in helping us innovate and succeed with customers and prospects.”

Before Pramata, Doud spent five years with IBM as the director of customer success and services after his employer, Emptoris, was acquired by the company in 2012. At Emptoris, he served as vice president of customer loyalty and APAC where he developed and drove strategies across marketing, sales, product and customer success to grow customer lifetime value and sales and develop new markets.

Doud also has years of experience working in management and sales positions at Zyme Solutions as the vice president of new markets and E2open as the vice president of sales consulting. Doud received an MS in Operations Research at the University of Texas at Austin and completed his Bachelor’s degree in Mechanical Engineering at California State University-Fullerton.

“Pramata solves complex business problems for large enterprises, helping customers make sense of contract agreements and uncover millions in hidden revenue,” said Doud. “Leveraging innovative technology, backed by strong partnerships with and DocuSign, we are poised to generate tremendous value for our customers and enterprises around the world.”

Doud’s hire adds to the deep executive bench of Pramata’s executive team, with the additions of Chief Technology Officer Pedram Abrari, Vice President of Strategy Solutions Lloyd Alexander and newly promoted Chief Product Officer Justin Schweisberger. He is joining the team during a period of growth and momentum for the company, with Pramata solidifying five new partnerships, including the recent announcement of agreements with AIM Consulting, Experis and Frazier & Deeter.

About Pramata

Headquartered in Brisbane, Calif. with offices in Kansas City and Bangalore, Pramata provides customer digitization solutions to Fortune 500 companies that increase revenue and profits while reducing leakage and regulatory risk.