When it comes to MACDs,
errors can happen with any action
Move a wireless service.
Revenue risk: Changes to account may be missed/not charged, or a fee type or quantity gets misapplied, so your billing team charges the wrong customer site.
Add a fixed line.
Revenue risk: Install fees are omitted or not charged per the contract, or the wrong service or product is record—maybe it’s never even recorded/amended in the agreement, so it’s not even billed.
Change to accommodate new customer headcount.
Revenue risk: The commercial relationship is not amended to reflect additional purchases, so billing is inaccurate and specific pricing is not easy to find.
Disconnect a closing customer site.
Revenue risk: Service and equipment charges continue despite disconnection, or the wrong number of disconnects are logged. Again, pricing isn’t easy to find, so your billing is inaccurate.
How can Pramata help?
With Pramata, your sales, finance and service teams have instant access to precisely what a customer owns, when it renews, and any non-standard contractual terms and commitments. This means teams can easily get out in front of profitable renewals, identify better upsell targets, and create compelling white space offers, all while handling more accounts than ever before.
Pramata goes to work within 90 days, so you can see big returns next quarter:
Prioritize sales efforts: Know exactly what each customer owns, when it renews and which accounts to prioritize across your portfolio
Maximize renewals revenue: Identify unfavorable terms for renegotiation and secure better margins and overall deal economics
Reduce customer churn: Ensure accurate billing, compliance and timely service with a complete, up-to-date commercial relationship view
Pramata Impact for Telecom Companies
Precise, up-to-date commercial relationship information that normally takes hours or days to piece together, now accessible in less than 3 minutes directly from within your CRM
Accelerate re-organization and alignment of acquired sales teams and related accounts resulting from M&A
Increase number of accounts each sales rep can effectively manage, so you can scale operations without adding headcount
Billing & Finance
One-click access to a negotiation ‘playbook’ to help you focus on the best renewal opportunities and maximize monthly recurring revenue (MRC) by customer and by site
Use all economic levers such as CPI uplift, usage restrictions, complimentary products and price holds to slow the decay of maintenance revenue and preserve recurring revenue
Establish better deal economics with each move, add, change or disconnection (MACD) of services
Servicing & Compliance
Avoid risk of over- or under-billing customers, or over-servicing the customer with too many obligations—or obligations they did not purchase
Ensure your compliance with government E-Rate program/MFN (“Best Price”) provisions and easily produce on-demand pricing compliance reports as needed
Eliminate on-site service delays with instant access to right of entry (ROE) information within 24 hours of entering new contracts into the system